2nd Edition – Now available
Several outstanding publications have been written over the years to assist composters in the production and use of compost, and much research has been completed on these subjects. However, little truly practical information has been available pertaining to compost marketing, especially as it pertains to actual sales….approaching specific market segments and training new sales staff. This Guide has been published for just that reason.
It is important for anyone managing compost sales staff to understand that to be successful over the long-term, there is ‘a lot to learn and master’. A technically competent sales person must possess knowledge in diverse subject manner, as well as skill in the area of sales. This Guide will help provide the knowledge needed to answer these questions and more effectively sell compost.